Iceland’s film tradition is very literature-centred. Up until only a few years ago, most films made in Iceland were either based on books or were written, set up, made and performed pretty much like books.

As time went on, however, the variety of Icelandic films increased, although the auteur-centred, non-genre-specific arthouse film was (and perhaps is) still dominant. And as Icelanders discovered how to make awesome films as entertainment just as art, they also discovered how to make films like this:

This trailer for the upcoming action film Blóðhefnd (translatable to Blood Vengeance in English) features the most lopsided “talking vs. hitting/kicking/spitting/spraying people in the face”-ratio I have ever seen in my life. Made by Guys Who Apparently Go To The Gym A Lot And Nobody’s Ever Heard About, Blóðhefnd is apparently about a crime gang of some kind, a man who’s not okay with it and a vengeance exacted.

I think.

Two thugs are looking for a face to hit in Blóðhefnd (Blood Vengeance)

At the very least, a lot of people find a perfectly acceptable reason to hit and kick each other in the face just about every time they meet, as the universal language of cinema conveys so clearly to us in the trailer.

You stole some drugs from me? KICK YOU IN THE FACE.

You want to become the crime gang leader instead of me? HIT YOU IN THE FACE.

You cut in line to the bathroom? HIT YOU IN THE FACE WITH A BASEBALL BAT.

You said you actually liked that new horrible alternate Arsenal jersey? HIT YOU REPEATEDLY IN THE FACE AND THEN CHAIN YOU UP IN THE BASEMENT WITH YOUR GYM INSTRUCTOR AND SPRAY YOU IN THE FACE WITH LIGHTER FLUID.

I for one can’t wait to see this film. Who’s with me in getting Blóðhefnd a worldwide distributor?

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